Amazon

Client

Year

Deliverables

I designed a scalable label system for Amazon Basics Marine, Auto, and RV cleaners. I followed Amazon brand guidelines for type, color, and accessibility, and created original illustrations for each line using AI as the start, refined to production art. The system uses clear hierarchy, color bands, and icons for quick recognition, meets CPG compliance, and scales across sizes and SKUs so it feels native to Amazon and still stands out on shelf.